E-loyalty and Customer relationship management Essay

E-loyalty and Customer relationship management - Essay Example Some sole proprietors use online programs in targeting nationwide and global customers by using accurate information regarding the business and the use consumer programs such as credit card reward programs as a strategy in keeping their loyal customers satisfied. It is common that these reward systems are tailored according to the needs and expectations of the customers. Business-to-business (B2B) or e-biz is an effective tool in the exchange of products, services, and information between business and consumers. Over the years, B2B has proven to be very effective in closing business transactions between the business owner and the customers. According to a study that was published back in early 2000, the profitability of using B2B has exceeded the ‘e-tailing’ by 10 to 1% and is expected to have an annual growth of 41% over the next few years. (Jones, 2001) Customer Relationship Management (CRM) is a ‘software’ that helps a business organization in managing its customers better. (Walsh, 2007) CRM software enables the sales people and service representatives to have a quick access over the information related to the customers. This allows the sales force of the company to immediately provide the customers with a more customized service according to the customers’ needs regarding the products and services the business is offering. (Williams, 2006) According to Kumar and Reinartz (2006), CRM is defined as a strategic process of selecting the customers a firm can most profitably serve. It is also capable of shaping the interactions between a company and these customers with the goal of optimising the current and future value of the customers for the company. (Kumar and Reinartz 2006, 6) Based on the definition, CRM is a process of enterprise-wide that has the potential to affect decisions related to marketing communications, pricing, customisation of products and services, resource allocation across different customers

Contemporary issues in business (DEBENHAMS) Essay

Contemporary issues in business (DEBENHAMS) - Essay Example According to the company reports, it has acquired enhanced market share pertaining to women’s wear along with men’s wear, whereas in relation to children’s wear it has acquired considerably less amount of market share as it stood at the tenth position. The company since 20 years as an open system is investing in British design pertaining to its exclusive designers. In the year 2012, the company had been awarded ‘Multichannel Retail’ award (Debenhams Retail plc, 2001). This report intends to discuss the external drivers of change that lays a greater impact on the company’s operations. Moreover, the probable negative forces to change will also be recognised in the report in keeping with Debenhams present operational environment. 2.0 Today’s Drivers of Change: PESTEL Analysis of Debenhams Retail sector frames an important part of the United Kingdom’s economy. Drivers of change are applied to derive information regarding the companyà ¢â‚¬â„¢s operational activities. These factors remain external but create a major impact on the organisational operations. This segment of the study will focus on the drivers that foster changes within the retail sector of the UK. Moreover, the implications of these drivers result in internal change within Debenhams as well. The demographic scenarios, the influence of globalisation of the current UK industrial sector and the advanced technical changes have laid a major influence on the retail industry as well. 2.1 Political In order to ensure a competitive analysis of Debenhams within the UK, it is necessary to assess the environment within which the company is presently operating. It has been observed that the retailers are greatly affected by one of the decisive drivers of change i.e. the political structure along with trends in numerous ways. The political influence is essentially created on the retail sector by the power exerted by the politicians pertaining to locations. In the UK, these politicians exert power by on the basis of the ‘land-use planning system’. In this context, the mentioned particular system is primarily about the planning developed by the local authorities. In keeping with these particular activities, government has power to intervene in order to provide direction and guidance regarding the development and opportunities along with proposals (IMI, 2010). Moreover, it has been assumed that regulations prevailing within the UK industrial sector focus mainly on training. In this regard, training expenses act as a driving force within the UK retail sector. Therefore, Debenhams needs to comply with training requirements and regulations to operate within the UK sector. In terms of regulations and governmental impact, it can be noted that in the UK, there are certain national policies being framed on skills and education. These particular national policies lay a major impact on the sector related to skills demand along with supply. Availability of

Child Labor is a form of abuse Essay Example | Topics and Well Written Essays - 500 words

Child Labor is a form of abuse - Essay Example o hazardous circumstances, prevents them from furthering their intellectual growth, and burdens them with responsibilities which are supposed to be undertaken by their parents. Child labor is a form of abuse as it exposes an individual into hazardous circumstances where his or her health and even entire life is at stake. Whenever we hear of child labor, what comes to mind is a picture is a thin and dirty child working long-hours in the factory. However, it has been found out that the agriculture sector employs the highest percentage of children who actively participates in activities like weeding, plowing, and taking care of farm animals. Both work places, whether in the manufacturing or agricultural industry, threaten the physical condition of the employed child. In a research conducted by Ashagrie in 1997, 9% of children in the manufacturing sector reports injury due to their lack of capacity in operating equipments. In the same study, the agricultural sector records a higher 12%. Edmonds and Pavcnik (2005: 208) identifies the hazards in agricultural work: â€Å"Agriculture can be hazardous to for children because of exposure to dangerous chemicals such as herbicides and insecticides, exposure to heat or weather, repetitive work injuries and threats posed by animals, reptiles, insects, parasites and some plants.† Child labor hampers children from furthering their intellectual growth by robbing them of time spend inside the classrooms to be educated. Childhood is a very significant period in the intellectual development in an individual. However, being tied in different chores hinders children from getting proper schooling. Even if it is argued that child labor equips children with some skills, empirical evidences emphasize that it significantly robs children the opportunity to be educated. Children who spend more time in work activities have less time to spare to attend their classes. Furthermore, â€Å"time spent working takes away from study, play, and sleep and

Logical and rational exchange Essay Example for Free

Logical and rational exchange Essay In the 1990’s police officers employed the â€Å"stop and frisk† technique (World Socialist Website) to apprehend possible and alleged street criminals or suspects. However, it is disconcerting that a new development has evolved. Police officers are now using unnecessary force on students, old people, children and almost any body. There are several incidents in 2007 where students were Tasered by police officers for very insignificant reasons. A student from UCLA was repeatedly stunned after having been caught studying in the library without his University ID. In Warren Ohio a University woman was harassed and Tasered by a police officer outside a bar without provocation. The stories go on and on. What is even more alarming is that these stories are increasingly becoming more common. This dysfunction in the United States today has ignited a fear among the public. Terrorism has a face and its face is of a police officer with a badge, a nightstick, mace and Taser (Roberts). The very people who promise to uphold the law are the very ones who abuse it. In many instances the public is fighting back. One such person is Larry Neill White who in 2007 shot and killed three police officers in his home in Odessa Texas (Johnson). The police officers responded to a domestic disturbance call and found themselves facing the barrel of White’s gun. Asked why he did not hesitate to shoot the police who were trying to apprehend him, his reply â€Å"You got these guys coming to your door, what would you do? (Johnson)† This is the most vicious attack on police officers of Odessa in 73 years. Sadly this event has been happening in other parts of the United States as well. In the first 10 months of 2007 at least 60 police officers have been shot and killed. Between the years of 2006 and 2007, there has been a 54% increase (Johnson) in recorded incidents of police officers’ killings. With criminality becoming more rampant, police officers are tasked to be more aggressive in apprehension. The public in response is becoming more mistrustful. The situation is steadily becoming more serious. The need to address this problem is becoming more urgent. Steps have been taken by the United States Government to address this problem. The Clinton Administration made the boldest effort to address the situation by increasing the training budget of law enforcement in ethics and integrity. An additional US$20 million budget (Amnesty International) was allotted to programs that would better equip police officers when interacting with their public. Michael Quinn, a 23-year veteran of the Minneapolis Police Department was interviewed by Lydia Howell in 2004 about his then newly released book, â€Å"Walking with the Devil: What Bad Cops Don’t Want You To Know and What Good Cops Won’t Tell You†, Mr. Quinn acknowledged that development of communication skills is of key importance in law enforcement. He said that acquiring proper communication skills is as vital as learning how to handle guns. It should be an integral part of law enforcement training. Many agree that the relationship between communication and nonviolence is fundamental (Martin). Furthermore, development of communication skills must be regarded with importance more so in police academies and rookie training. Young police officers who are not properly equipped in communication are more likely to commit misjudgments in the field. A great number of documented cases on police brutality and the use of unnecessary force involve racial and ethnic minorities. It is easy to assume that in these instances there is a huge break in communication. The Clinton Administration further addressed the issue by encouraging law enforcement agencies to increase their number of minorities’ employment. However experience would attest that even among people of the same racial background, communication may prove difficult, particularly in highly stressful situations. Arrests, â€Å"stop and frisk† situations, and even just the flagging down of vehicles by police officers in many cases are viewed as stressful events by the public. During this situations control is always with the police officers. They have the ability to dictate ensuing events. Therefore they need to be fully prepared to handle any eventuality. Most times, force and violence are not the answers to these situations. Most times, the logical and rational exchange of information is enough to achieve resolution of the matter at hand.

Vengeance In Shakespeare And Literature English Literature Essay

Vengeance In Shakespeare And Literature English Literature Essay Numerous dramas and works of literature by William Shakespeare are known for their intensely dramatic scenes. And because of violence enhancing the deaths of literature works, it is in favor for writers of literature to put much violence and death in their works and literature, after annotating Shakespeares use of revenge, and how it brings out the life of his plays. Shakespeares works use vengeance because it leads to the root of violence as well as draw excitement to readers, and by also showing the consequences of revenge, his works leave a notable and significant message that vengeance is not necessarily the best way to solve problems, and yet his use of vengeance in his works encourage the use of vengeance in literature. What is vengeance exactly? Vengeance is basically an infliction of injury, harm, or humiliation on a person who has been harmed by that person. Revenge and vengeance can be best described by the term an eye for an eye, a quotation from several passages of the Hebrew Bible (Leviticus 24:19-21, Exodus 21:22-25, and Deuteronomy19:21) in which a person who has injured the eye of another is obligated to give the value of his or her own eye in compensation. This mythological perspective is the main basis for many works of literature; most notable is that of Shakespeares Hamlet (DiYanni). The idea of vengeance for family honor causes great chaos and madness throughout the play Hamlet, and causes many more people who were beloved to get caught up in this circle of chaos, madness, and vengeance. Revenge causes the characters in Hamlet to act blindly and inattentively through anger and emotion, rather than through reasoning, intuition, and reliable thinking between actions and consequences. Based on the principle of an eye for an eye, this action is not always the best means to an end, nor is it righteous. The three characters Fortinbras, Laertes, and Hamlet urged to avenge the deaths of their beloved fathers, whom were all murdered. All three characters acted on the emotion of rage driven by the thirst for revenge for their fathers deaths, and this led to the tragic death of both Laertes and Hamlet, and the rise of power for the Norwegian crowned prince Fortinbras who was heading for Denmark. This further leads to the perception that ones desire for vengeance can lead t o their downfall. Lost by his father, with all bonds of law, to our most valiant brother, provides information of Fortinbras, King of Norways, death which leads to the basis and understanding of how Fortinbrass thirst for vengeance arose (Hamlet I.ii.24-25). Fortinbras then aspires to recover the lands and power lost by his father as a way of honoring and avenging him (pinkmonkey). Polonius was an advisor to King Claudius and was a devoted member to Claudiuss ruling. Not only being a simple advisor, Polonius was the father to Laertes and Ophelia. How now! A rat? Dead, for a ducat, dead, gives detail of Prince Hamlet killing Polonius while he was secretly listening in on a conversation between Hamlet and his mother (Hamlet III.iv.25). Once Laertes figures out his fathers murder, he does not hesitate and proceeds for vengeance quite hastily. King Claudius asked Laertes, to show yourself youre your fathers son in deed more than words (Hamlet IV.vii.137-138). Laertes then replies back stating, to cut his throat ith , thus proving Laertess inner desire for retribution of the death of his father. As for Hamlet; after hearing of his fathers death, Hamlets initial reaction was not vengeful nor did a desire for retribution occur. Hamlet first fell into a state of melancholy and depression. Not until King Hamlets ghost reveals the truth to Hamlet that his whole melancholy and depressed attitude changes. King Hamlets Ghost says to Hamlet, Murder most foul, as in the best it is, but this most foul, strange and unnatural (Hamlet I.v.31-32). Hamlet then replies to his fathers ghost stating, Haste me to knowt that I with wings as swift as meditation or the thoughts of love may sweep me to my revenge, thus interpreting that a whole new drive for vengeance has arose. Hamlet is almost totally sure that his uncle King Claudius had killed his father in order to take the power of the throne of Denmark (Hamlet I.v.33-35). But unlike Fortinbras, Hamlet does not act quickly or hastily because he is paralyzed by his own indecision and fear (pinkmonkey). The inability for Hamlet to take immediat e action becomes his main obstacle throughout the play. Eventually Hamlet does get his revenge, but the irony in the play is that Hamlet, by fulfilling his revenge, has destroyed the family whose honor he sought to avenge, which is a major turn around in the whole work, and gives readers an inner depth of feeling to this work (pinkmonkey). Fortinbras, Hamlet, and Laertes are burdened with the responsibility of avenging the murders of their respective fathers. The most interesting fact about Shakespeares work in context, that most readers would overlook, is the fact that while both Hamlet and Laertes find themselves in similar situations, they do not respond to their situations in a corresponding way for revenge (Sexton). Their display for vengeance is quite significantly different. Hamlet spends much of the play plotting on ways to take vengeance against his fathers murderer and is held back by his fear, while Laertes, on the other hand, reacts to the news of his fathers murder very quickly and rapidly (Sexton). These differences are based on both Laertes and Hamlets personality, values, initiative, and anger, which are the building blocks and glue to all acts of vengeance. Laertes can be described as an inflexible person and has a different sense of honor. Laertes acts out of great aggressiveness and pure anger, while Hamlets code of honor, on the other hand, can be portrayed as extremely different, because throughout Shakespeares work. Hamlet attentively plots and questions himself on which course of action is the utmost proper and effective way for his act of vengeance to take forth. This continues to support the theory that different men tend to different acts when it comes to vengeance. Unfortunately, this decision leads to the death of them both. Rather than approach vengeance as a task to be carried out in the most acceptable fashion, Hamlet and Laertes brainwash in their heads that murder is the only means of revenge, which is portrayed as a sociologic al aspect in literature: that a means of vengeance, particularly to men, has to involve death (pinkmonkey). Whatever happened to placing itching powder in ones underwear? Or just plain out of forgiving them, as one is supposed to in The Bible? Society now refers to vengeance as mere violence and bloodshed. Overall the plays conclusion makes it clear that the great distinction between Hamlet and Laertes is quite significant to Shakespeare because it develops a conflict in his work, and leads to deeper questioning whether vengeance is truly the best means to an end. Another Shakespearian work that displays a theme of vengeance in literature is Macbeth. In Macbeth the characters Malcolm and Macduff portray a desire for retribution for the deaths of their loved ones, whom Macbeth has murdered in his thirst for tyranny. He has no children. All my pretty ones? Did you say all? O hell-kite! All? What, all my pretty chickens and their dam at one fell swoop, explores Macduffs grief for the loss of his wife and son (Macbeth IV. iii. 216-219). Tyrant, show the face! If thou beest slain and with no stroke of mine, my wife and childrens ghost will haunt me still, explains that Macduff considers that he has the right to carry out vengeance (Macbeth V.vii.15-17). He may just have the right towards an eye for an eye, but just because one has a right to an action, doesnt necessarily mean that taking that action is the utmost right thing to do. For every action there is a consequence. In Hamlet the consequences of vengeance are exceedingly displayed. Although it never directly states that vengeance is the best means to an end, one can easily interpret that vengeance is not the correct motive. Hamlet proves that vengeance leads to more death that could have easily been avoided. To further display the negative aspects are sacred books such as the Holy Bible. The Holy Bible gives great detail of avoiding vengeance, and is the major source of answer to the question of whether vengeance is the best means to an end through a mythological perspective. God speaks out in the Bible stating: It is mine to avenge; I will repay. In due time their foot will slip; their day of disaster is near and their doom rushes upon them, thus stating that God only has the right to avenge anyone, while we as his people do not the right to seek any vengeance (Deuteronomy 32:35; Romans 12:19; Hebrews 10:30). God says that he will take care of everything. God never accepts vengeance from impure motives, such as taking part in vengeance for emotional distress. In Psalm 94:1, the psalmist asks God to avenge the righteous, not in a sense of anger, but out of justice from God, whose judgments are perfect. Although vengeance is a sin, and causes a negative impact to our society, it should still be encouraged to be placed in works of literature, and maybe movies, thats if the people who view such movies are competent enough to not act out upon such viewings. Who doesnt like a good story filled with vengeance? Vengeance in literature can play the role of an end to a magnificent plot, a ground-breaking intro, or encouragement for a friend to get his hands off the PlayStation every once in a while. To further prove vengeances impact on literature take note of best-selling books: Grendel by John Gardner, and The Great Gatsby by F. Scott Fitzgerald, and how vengeance gives these works great value in the eyes of many readers. The Great Gatsby is basically the basic soap opera that ends with death, due to misunderstanding and the need of vengeance. In the Fitzgeralds work, George Wilsons wife, Myrtle, is killed in a car accident. And by just assuming that his wife was intentionally murdered, and that its the will of God for him to act put upon vengeance; he shoots Tom Gatsby while he is floating in the swimming pool. Tom Gatsbys death played the dramatic climax in Fitzgeralds work, leaving thoughts in the minds of readers as the story concludes. For instance, the most captivating quote was about the basis of Toms death and Georges revenge When a man gets killed I never like to get mixed up in it in any way. I keep out. When I was a young man it was differentI stuck with them to the endLet us learn to show friendship for a man when he is alive and not after he is dead (Fitzgerald, 147). By placing vengeance in literary context, Fitzgeralds work went from simplistic to captivating, in the eyes of many reade rs. Grendel by John Gardner possesses vengeance as well, and some may argue that it possesses greater value of vengeance than The Great Gatsby. Grendels mother and Beowulf display the best aspects of vengeance. Beowulf is assigned the task to slay Grendel, and cease his routinely devastating raids. The slaying of Grendel plays the role of vengeance, and also redemption within Gardners work. After her sons dismemberment Grendels mother also takes her place to seek revenge, although vengeance was not needed, for it was Grendel who had it coming. However, Grendels mother is still a mom who loves her child, and her task is to obtain vengeance for her son. This epic story reveals how vengeance can make literature into a visionary cinematic pleasure. Most great authors themselves promote vengeance in their work opposed to philosophers. Peter A. French is one of the many authors that defended vengeance and demonstrate its prevalence throughout our history and our literature -Although most moral philosophers reject vengeance as a barbaric sentiment, Peter French argues that it has fallen into disrepute without being seriously examined with respect to its real moral value. In beginning his philosophical examination of the virtues of vengeance, he investigates the use of vengeance themes in literature and popular culture. Literary works from the  Iliad  to  Hamlet  and modern film Westerns such as Clint Eastwoods Unforgiven  are reviewed in his exploration of the philosophical and ethical aspects of vengeance. He then concentrates on the conditions that could make acts of vengeance virtuous(kansaspress). Vengeance is the main foundation of a plethora of literary works, but most notable is that of Shakespeares. Vengeance plays a theme of most of Shakespeares plays, and is main component of its success. The portrayal of the consequences of vengeance shows that vengeance is most definitely not the best means to an end, and for those who are of Christianity, portray vengeance as a sin, because God strictly prohibits it. On the other hand vengeance, can be a positive impact in not just Western literature, but worldwide. By displaying vengeance in books, people can learn from mistakes, and speak towards their own thoughts on vengeance. Vengeance is an endless matter, and should also be endless theme of literature works throughout our time.

Euthanasia Essays -- essays research papers

Euthanasia which comes from the Greek meaning of easy death is one of our societies highly debatable issues and the main reason for this argument is against active euthanasia, which is when a terminally ill patient is administered with a lethal drug or using other means to cause there death. There is also Passive euthanasia, which means the stopping or not starting a persons treatment, leaving their condition to run it’s course, without resuscitation. . Many people debate this issue stating that they believe that by participating in the practice of active euthanasia, that they are "playing God," but isn’t that what doctors are already doing by trying to keep their patients alive? Or perhaps, even worse, that they believe that people who support euthanasia are not acting out of mercy, but rather out of selfishness or that they are just giving up. People also think that it is just a fancy name for murder but isn’t murder defined as; â€Å"The unlawful, premeditated killing of one human being by another.† Where as with euthanasia an ill person is choosing to die and merely asking for assistance by another human being so that they can die in dignity with out having to commit suicide which can be very hard on the persons family and can also cause some legal problems. Some may also argue the point of what to do if a person is suffering with an illness of which there seems no hope of recovery, yet they are unable to make a choice for themselves, how do we know what that p...

Recreational Vehicle Magazine Ad

Recreational Vehicle Magazine Ad The RV model I want to advertise is the most expensive, highline. Most people would think that expensive vehicles are not exactly what people need in the economy we’re having at the moment. However, I want to make a point that recreational vehicle is not a necessity, it is a luxury. Since it is a personal luxury, so why not make it luxurious. When I say luxurious, the vehicle has to represent the glamour of every little detail. We have to exceed the consumer’s expectations and bring it to the next level. Most consumers want something they can make it unique and design it if they’re given the opportunity.Plus, anything luxurious is more attractive than average. My Highline will have customized interior and/or exterior, spacious living space, reliable performance, and of course, its unlimited warranty. The suitable target audience for my project will be the middle age people. As the baby boomers generation ages, retirement is someth ing they are looking forward to. Traveling has been always on top of their lists as soon as they’re finished with their careers. At that point in their lives, they deserve a branded, one of a kind vehicle that they can have as their travel companion.Also, retired people do not really have children at home to think of and to spend money onto. They are at the age where they only spend on themselves trying to live their lives to the fullest. When advertising to the middle age group, the magazine that will be read by the target audience is something that has less clutter and straightforward with its content such as National Geographic Traveler Magazine. National Geographic Traveler Magazine is dedicated to the travelers. While there are plenty of travel magazines out there, the Traveler Magazine has a section of driving vacations where I want my ad to be inserted.Looking at the beautiful driving destinations posted on the magazine, consumers will be interested on looking at my lu xurious RV ad and people who can afford will probably get one. Fleetwood and Airstream are my two main competitors. Both companies have been around for more than two decades. Their names are popular with RV lovers. They are more experienced than American RV which is hard to compete with. On the other hand, they are not known for their luxury RVs. This is where American RV will persuade the consumers. I want to portray an image that only American RV has the best option of customization in the market.